How To Shine A Spotlight On The Book You're Trying To Sell
A simple and snazzy way to UP your book-selling game 💡💡
My biggest job here at Unstack Substack is to throw as many creative ideas your way as I can come up with.
Your job is to grab the ideas you love and run off into the sunset with them. However, I’m aware that many of you don’t feel like running (does anyone?) and that’s why I’m here.
I do the work for those who would rather be playing tennis or repotting their overgrown indoor plants.
Book Authors: We’re saluting you this week!
Because when was the last time someone saluted you just because you’re an author?
Unless you have a killer deal with Penguin Random House, the marketing and selling of your book rests solely on your shoulders. Lord knows, those books aren’t selling themselves, are they?
So, why not up your game a notch or two and try selling readers a feeling rather than a flat rectangle?
I’m sure you hired someone to design your book cover and that’s awesome. I bet they did a fabulous job but they still only gave you a flat rectangle to use for promotion in your blog posts and on your website.
How about taking potential readers to a place where they can imagine reading your book?
Would you rather promote this?
Or THIS!
Literally everyone would rather be at the beach or eating bon bons while reading your book.
Would you rather promote this……
Or THIS!
Again, everyone wants to know “what other time” that creepy boat is taking them to in the second image.
Let your potential readers imagine themselves in places where they’d love to pull up a chair, grab a mug of hot bevvie, and get comfy with YOUR BOOK, not just a rectangle.
Do you have a creative mockup for your book?
If you answered no, that’s okay because I do. I have THOUSANDS of templates for them. All I need from you is your flat rectangle to make the magic happen.
Whether you want a spring, summer, or fall feeling. Or a mystery, sci-fi, romance, or adventure theme (the list goes on and on….and on)
I can put your book into exactly the right scene that’ll make people FEEL something when they land on it.
Because NOBODY is shopping for rectangles! They’re buying into your journey.
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I just published my first book. Your article is timely. It's on all the platforms from Amazon to Apple to Barnes and Noble. Now. How do I get people to buy it AND read it?
These templates are soooo fun! I love your visuals Kristi!!